If you are trying to grow a B2B business, you probably know working with partners is a great way to grow. But how do you do it?

The sorts of questions I hear from founders are:

• What organisations should I approach to partner?
• How do I approach them?
• What should I do when I get the meeting?
• What is the best type of partnership for me?
• How does selling through partners work?
• Who pays whom, and how much?
• What’s better, partnering or direct sales?

It can all seem a bit confusing and daunting.

But we can’t let that stop us – because partners can help you to scale your business to a new level.

If you would like to learn how to grow your business with B2B partnerships, join us for a one-hour free webinar to learn how to get started.

What you’ll get from this session:

• Understanding the different types of partners.
• How to approach potential partners.
• Ways to structure partnerships that work for you.
• What you can do right now to get started.

Who is the session best suited to:

Founders who want to grow their business selling to other businesses.

About the presenter

Nimmity Zappert

Before founding Authentic Selling, I worked for more than 25 years in senior management in the software industry. 

I started out in Sydney Australia in the security software industry in channel sales and marketing management then later moved to the UK for several years as head of international sales for a major software firm. During this time and the decade that followed, I worked in senior management roles in several software businesses, which included setting up and running channel partner programs across international regions. 

Working across many regions and cultures, I found that selling authentically not only felt better, but is also the most effective way to sell. I look forward to helping you to do the same.

Nimmity Zappert: linkedin.com/in/nimmityzappert/

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