Data analytics

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Discover the art of business optimisation through collecting and analysing data. Use data analytics to fine-tune business strategies and processes, inform management decision-making, and create mathematical models and calculations that lower costs and drive profitability. You'll identify trends, spot patterns and anomalies early, and be able to tell compelling data-backed stories. 

Career outcomes

Our graduates have pursued careers in:

  • web analytics
  • business consulting
  • data storytelling
  • report writing
  • research
  • business intelligence
  • database management
  • digital transformation

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