Credit points
80
Major available at
- Brisbane
- Melbourne
- North Sydney
Completion requirements
A Major consists of 80 cp.
Part A : Major Units: Marketing
Complete exactly 80 credit points from the following:
| Code | Title | Credit Points | Notes |
|---|---|---|---|
| MKTG201 | Buyer Behaviour | 10 | |
| MKTG202 | Marketing Communications: Engaging Stakeholders | 10 | |
| MKTG207 | Marketing Toolkit | 10 | |
| MKTG209 | Digital Marketing: The Connected Space | 10 | |
| MKTG301 | International Marketing: The Borderless World | 10 | |
| MKTG313 | Strategic Marketing and Planning | 10 | |
| MKTG315 | Marketing Analysis: Evidence-Based Decisions | 10 | |
| MKTG318 | Social Impact of Marketing | 10 |