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Be the go-between in the business world, connecting brands, products and services to new markets and customers. As a graduate of the marketing major sequence, you’ll use your creativity and insight to understand consumer behaviour, communicate brand and product value, monitor dynamically changing trends, find new markets for products and services, develop business strategies and work with a range of cutting-edge digital technologies.
Graduates with a marketing major are eligible for graduate membership with the Australian Marketing Institute.
Our marketing graduates have pursued careers as:
We enjoy deep industry connections with many well-known organisations across Australia. Here are just a few of our host partners for business:
Alexander is a seasoned marketing and communication professional who has over 19 years experience with strong business acumen. He has substantial experience in business management holding senior positions within considerable companies that included responsibilities and accountabilities across departments for sales, marketing, finance, production and commercial. Alexander's passion is to bring about social change throughout the corporate sector. In his career, Alexander has worked with blue chip clients and large-scale organisations and associations, providing enterprise technology solutions and integrated marketing campaigns that delivered high value ROI. He has also led marketing and communications initiatives across different industries and has project managed market segmentation across multiple business verticals. Alexander now focuses his corporate knowledge to corporate social marketing programs and corporate digital responsibility initiatives, switching ROI to SROI (social return on investment).
“I currently have a position in an advertising agency. I love this industry; no two days are the same. The coming together of like-minded people who are constantly testing the limits is truly amazing. I can safely say I have never been bored at work. In the future, I would like to see myself as the managing director at an agency that is creating great campaigns that benefit the world.”
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