Digital Marketing Strathfield

Kickstart your digital marketing strategy with an understanding of social media platforms and how digital marketing channels work together to make the biggest impact.

Details

Date

29 October 2019

Time
4:00 PM - 6:00 PM
Location

Australian Catholic University, Strathfield Campus

Building 611 – Mullen Wing,

Room - 611.G.03 25A Barker Road Strathfield, NSW 2135

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What to expect

This interactive workshop will explore how social media channels such as Facebook and LinkedIn interact with Google advertising and your SEO strategy. You will also learn how to address low- and high-intent prospects with your marketing strategy, and examine Facebook’s many features, such as Profiles, Pages, Marketplace, Groups, Instagram, Messenger and the Facebook Pixel.

By the workshop’s conclusion, you will:

  • understand the fundamentals of digital channels (Google, Facebook, Instagram and LinkedIn) and how they work together to achieve marketing results
  • know the elements of a results-driven digital marketing strategy
  • understand the different parts of the Facebook platform and how to use them effectively
  • know the requirements for effective engagement and advertising on Facebook
  • be able to develop the bones of your digital marketing strategy. 

Attendees will be awarded a digital Certificate of Attendance.

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