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BUSN201 International Business

10 cp
Prerequisites Nil
Teaching Organisation 3 hours per week for twelve weeks or equivalent.

This unit is designed to introduce students to the issues involved in undertaking business in the global market place. The impact of globalisation on business, the environment and communities is emphasized. It examines why businesses engage in international trade and business and considers the role that economics, politics, culture and ethics play in the decision to operate internationally. How organisations evaluate, plan and undertake international engagement and expansion are considered. The unit analyses the appropriate means for engaging in international trade and expansion given the nature of and circumstances facing the organisation. It introduces students to concepts of international financing, marketing and human resource management.

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