Patrick Esangga, Bachelor of Arts /Bachelor of Commerce, North Sydney
I love my line of work. I’m passionate about business and fashion, and my career is dynamic, interesting and fun.
Marketing and Brand Manager at YTD
Studying at ACU improved my confidence, and I learnt I’m capable of doing anything I set my mind to. Having a supportive network of staff and fellow students really reinforced my goals and influenced my view.
ACU definitely put me on the path to my dream career. Without undertaking the work experience requirements of my degree, I would not have found my role in fashion. During uni one of my part time jobs was working in retail, and I undertook work experience in their marketing department. This eventuated into a full-time role and led to where I am now.
As the Marketing and Brand Manager at YTD, I work with exclusive luxury and designer fashion brands such as Tod’s and Vera Wang Bridal. On top of this I run my own marketing company, which provides integrated consultancy by combining marketing, management and strategy to maximise business results for my portfolio of clients.
I love my line of work. I’m passionate about fashion, and my career is dynamic, interesting and fun. I’m lucky enough to work at a goal and results-orientated organisation with a friendly and motivated environment.
To make the ordinary into extraordinary you need passion. You have to love what you do, to get the best out of you.